Digital Hart Media proudly took on the role of media consultant and digital firm for Pueblo’s No on 2A Lodging Tax campaign. Our mission was to prevent an additional lodging tax on tourists, which was proposed to fund childcare for local residents. This tax would have put Pueblo, Colorado's lodging tax above Las Vegas, NV and many other popular and larger tourist destinations.

Recognizing the contentious nature of this issue, we highlighted the drawbacks of taxing a profitable sector to support another that was not going to have substantial impact on childcare costs. We secured a win with a limited $2,000 budget against a $40,000 opposing budget.